A Spectacle of Emotions
Dubai World Cup 2021 - The Late Sheikh Hamdan Bin Rashid Al Maktoum Special Tribute
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2021
PROJECT DURATION
72 hours
Type of management
Production Management and Project Lead Consultant
Audience profile
General Public, VVIPs, Media
Insights
Illuminating the Legacy
As the 25th Dubai World Cup drew to a poignant close, HQWS orchestrated a moving tribute to the Late HH Sheikh Hamdan bin Rashid Al Maktoum, adorning the Dubai skyline with a symphony of emotions. Renowned for his enduring passion for horses and pioneering role in equestrian sports, Sheikh Hamdan's legacy profoundly lives on. A heartfelt film beautifully depicted the cherished bond between brothers, deeply resonating with viewers. This intricately crafted show came to life in an astonishing 72 hours, a testament to the creativity and dedication of all involved.
What did we do?
What did we do?
HQWS embarked on an awe-inspiring endeavor, curating an elegant spectacle to honor the Late Sheikh Hamdan Bin Rashid Al Maktoum's legacy. The night sky became an ethereal canvas, painted with synchronised Guinness World Record-breaking laser installations painted patterns of remembrance, with enchanting show lighting effects, while an awe-inspiring fleet of over 800 autonomous drones - including unique pyro models - created a celestial dance. A touching film narrated the tale of brotherhood and passion, accompanied by a specially composed music and a heart-warming poem by His Highness Sheikh Mohammed bin Rashid Al Maktoum.
What were the main objectives?
What were the main objectives?
The tribute aimed to encapsulate the essence of the Late Sheikh Hamdan bin Rashid Al Maktoum's profound impact on the equine world. Beyond commemorating his passion, it sought to reflect the depth of his bond with His Highness Sheikh Mohammed bin Rashid Al Maktoum. The seamless orchestration of elements was pivotal in conveying the emotional resonance of this tribute, serving as a heartfelt farewell to a remarkable visionary.
What were the main challenges?
The 24h Transformation
In the midst of orchestrating this artistic endeavor, an unprecedent challenge presented itself: the unfortunate passing of His Highness Shaikh Hamdan bin Rashid Al Maktoum necessitated a complete overhaul of the entire program within an incredibly short span of just 24 hours. This unexpected turn of events brought into sharp focus HQWS's remarkable ability to swiftly adapt to unforeseen circumstances, underscoring their unwavering commitment to ensuring the tribute's success. This remarkable display of responsiveness and dedication serves to transform the tribute into a poignant and enduring symbol of deep-seated love and respect.
Dubai World Cup
